Technology

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Technology

WhatsApp is working on a newsletter

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WhatsApp's Newsletter

WhatsApp is reportedly working on a new feature called 'Newsletter.' It will be a one-to-many tool for broadcasting information under the Status tab.

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Private space

It will be a personal space with users controlling what they see, when they see it, and from whom they see it. It will support handles, and no one will be able to see who someone follows.

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No Ads or algorithm-driven content

It won't have any ads and the content will appear chronologically like any WhatsApp chat. The content won't be pushed by an algorithm.

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WhatsApp's Newsletter threat

WhatsApp's entry could change the dynamics of the newsletter space and might spell trouble for competitors like Substack.