Technology

Twitter's Linda Yaccarino's first reaction

By Athik Saleh

1

Inspired by Musk

Linda Yaccarino, the new  'Chief Twit,' said she has long been inspired by Elon Musk's vision in her first reaction.

2

New CEO

Elon Musk hired Linda Yaccarino, NBCUniversal's former chief of advertising, to handle business operations at Twitter. Musk will focus on product design & tech. 

3

Surge in following

Twitter's new CEO Yaccarino's follower count surged from 7,000 to over 343,000 within a short time. She will join the company in about 6 weeks. 

4

Revive advertiser ties

Yaccarino is expected to restore Twitter's relationships with top advertisers. The company has been struggling in that regard. 

5

Revolutionizing media partnerships

Linda Yaccarino transformed advertising and partnerships at NBCUniversal. She has also worked for 19 years with Turner Entertainment.

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