TECHNOLOGY

Reddit is testing a verification badge

By Akash Pandey

1

Details

Reddit has jumped on the verification bandwagon. It isn't a check like what X or Meta has. The platform is instead testing an "Official" badge with a few Redditors.

2

Transparency

Reddit's "Official" labels appear next to usernames. The label is designed to increase transparency and "authenticate engagement between organizations and users" to stop impersonation.

3

Scenario

Reddit's verification badge is only available to a "very small (double-digit) number of organizations." These are organizations with whom the company already has a relationship with.

4

No Charges

The "Official" label is visible on the Android and iOS apps of Reddit at the moment. There isn't any charge associated with it. At least, not until now.

5

Authenticity

Reddit has become an important destination for product research. By introducing an "Official" tab, the company is improving the authenticity of the information available on the platform.

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