YouTube updates view-counting method for Shorts: How it'll impact creators
What's the story
YouTube will change how it counts views for Shorts starting March 31.
Currently, a view is counted when a Short is played for a certain duration. But the new method will be similar to how Instagram and TikTok count views every time a video starts playing or replays.
This means a view will be counted even if you scroll past a Short.
The update, announced on YouTube's support page, will give creators a clearer insight into their content's visibility.
Analytics impact
YouTube to retain original Shorts view metrics
YouTube has clarified that the change in view-counting method won't affect creators' earnings or their eligibility for the YouTube Partner Program.
The platform will keep the original Shorts view metrics under the 'Engaged Views' option in the Advanced Mode section of YouTube analytics.
This feature lets creators see how many viewers continue watching their Shorts, giving them valuable insights into viewer engagement.
Monetization unaffected
New view-counting method won't affect creators' eligibility
YouTube has assured that the upcoming change in counting views for Shorts also won't affect the eligibility of the creators for the YouTube Partner Program.
Creators need to have at least 1,000 subscribers and 4,000 valid public watch hours in the last 12 months or 10 million valid Shorts views in the last 90 days to qualify for the program.
The new view-counting method would provide a clearer understanding of video views across platforms.
AI improvement
YouTube enhances 'Ask Music' playlists feature
Along with the view-counting update, YouTube has also improved its 'Ask Music' playlists feature. The AI-driven tool curates a playlist based on the description provided by the user.
As Android Authority reported, users can even edit the AI-curated playlist with follow-up suggestions. The improvement is aimed at giving users more control over their music experience on the platform.