Tinder's 'Explore' page adds new categories ahead of Valentine's Day
What's the story
Popular dating app Tinder has announced a major update for its Explore page.
The revamp brings new categories like "Non-Monogamy," "Serious Dater," "Short-Term Fun," "Long-Term Partner," and "New Friends."
They would help group user profiles according to their dating preferences, making it easier to find compatible matches.
The update, coming just ahead of Valentine's Day, is probably aimed at attracting users looking for a date on the special occasion.
Category details
New categories target specific dating intentions
The "Serious Dater" category on Tinder's revamped Explore page is tailored for those looking for long-term relationships.
To qualify for this category, users will have to fill their bio, upload at least four photos, and mention they want a long-term relationship in their profile settings.
Meanwhile, the "New Friends" category appears to be Tinder's answer to Bumble BFF — a feature on rival app Bumble that helps users find friends.
Page evolution
Explore page: A hub for shared interests
The Explore page on Tinder, which was launched in 2021, acts as a hub for user profiles with common interests.
It includes categories such as "Binge Watchers," "Coffee Date," and "Nature Lovers."
There's also a unique feature called "Free Tonight" that connects users who are available on the same day.
Trend reflection
Tinder's update reflects 'Loud looking' trend
According to a report by Tinder, users are increasingly embracing a trend called "Loud Looking," where they openly express their dating desires.
The updated Explore tiles are aimed at supporting this trend and encouraging people to be honest about their dating intentions.
The move is part of Tinder's strategy to prevent user fatigue by refining potential matches and adapting to changing user behaviors, as more people opt for in-person events over dating apps.