X now allows users to hide their blue checkmark
X, formerly known as Twitter, now allows paid users to hide their verification checkmarks. This feature lets users enjoy subscription perks without flaunting their verified status. The company made the announcement via the support page of the paid service now called X Blue. However, X warns that the checkmark might still appear in some areas, and certain features may be unavailable when hidden.
Checkmark-hiding is expected to improve user experience
The option to hide checkmarks is expected to improve user experience on X and clarify the distinction between legacy verified accounts and paid users. Paid users can hide the checkmark by visiting the "Profile customization" section in account settings and choosing the "Hide your blue checkmark" option. X said it "will continue to evolve" the feature to make it better for users.
X has been working on the feature for a while
This change follows the controversy over paid verification, which blurred the line between legacy verified accounts and those who simply paid for the checkmark. Initially, they removed legacy checkmarks in April but later reinstated them for top accounts, regardless of payment. X has been working on the checkmark-hiding feature for a while. App reverse engineer Alessandro Paluzzi notice the feature in March.
