Apple's M2 Ultra to power AI in cloud data centers
What's the story
Apple is set to explore the realm of generative artificial intelligence (AI) by deploying its M2 Ultra chips in data centers.
As reported by Bloomberg, these chips will be used to process complex AI queries on cloud servers. Simpler tasks, however, will be managed directly on devices.
This initiative is part of a larger project known as Project ACDC (Apple Chips in Data Center), according to The Wall Street Journal.
Chip deployment
M2 Ultra chips: A new approach to data security
Initially, Apple contemplated creating custom chips specifically for data centers to enhance security and privacy.
However, the tech giant now believes that its existing processors, including the M2 Ultra chips, already have sufficient security and privacy features.
These chips will be installed not only in Apple's own data centers but also in servers operated by third parties across the US.
AI development
Apple's expansion and research in AI technology
Despite not progressing as quickly into generative AI as competitors like Google, Meta, and Microsoft, Apple has been actively researching the technology.
In December, the company's machine learning research team introduced MLX, a framework designed to optimize AI models on Apple silicon.
Additionally, Apple has released other research related to AI models that offer insights into potential AI capabilities on its devices and possible improvements for existing products like Siri.
Chip performance
Apple's new M4 chip: A powerhouse for AI
In its announcement of the new M4 chip, Apple highlighted the chip's AI performance capabilities.
The company described its new neural engine as "an outrageously powerful chip for AI."
This statement underscores Apple's commitment to advancing in the field of artificial intelligence and enhancing the capabilities of its devices through innovative technology.