What is YouTube's 'Inspiration tab' and how it works
YouTube has a feature, called the Inspiration Tab, to help content creators generate and refine their video ideas. The new tool uses artificial intelligence (AI) to recommend new concepts, titles, thumbnails, and outlines that match a creator's unique style. The idea is to help these suggestions turn into fully-fledged projects for future videos. Let's see how to use it.
A tool for brainstorming and customization
The Inspiration Tab, which is only available through YouTube Studio on desktop at the moment, lets users customize suggestions with the "Let's brainstorm" section. This way, creators can customize suggestions for any card by entering a new prompt and refreshing the section. For example, prompts for outlines could be "Incorporate humor," or "mention challenges," while those for titles could suggest making them concise or posing a question.
Understanding audience interest and saving ideas
The Inspiration Tab also gives an idea of how interested an audience would be in new video ideas. These interests are calculated on the basis of videos watched by an audience more than 1,000 times a week in the last 28 days. The feature also lets creators save their ideas for later, so that no creative spark goes unnoticed/explored.
How to use the Inspiration tab on YouTube Studio?
To use the Inspiration Tab, creators will have to sign in to YouTube Studio and select 'Content' from the left menu. From there, they can click on the 'Inspiration tab' at the top and start brainstorming topics for their next video. The feature lets users choose from suggested ideas or input their own using 'Create ideas.' They can also expand on an idea with 'Update idea.'
Aiding in video production and promotion
The Inspiration Tab provides 'Inspiration cards' to help you with different aspects of video production and promotion. The 'Outlines' card helps you create engaging video outlines, while the 'Titles' card helps you develop effective video titles based on similar videos and trends. The 'Thumbnails' card uses AI to suggest customizable thumbnails, and the 'Related videos' card shows videos related to topics your audience has watched over the last 28 days.