Bugatti teams up with VIITA to announce three luxury smartwatches
Bugatti, in collaboration with smartwatch company VIITA, has launched three new Bugatti Ceramique Edition smartwatches. They pay tribute to the French automaker's 21st century hypercars, namely, the One Pur Sport, One Le Noire, and One Divo. These watches come with similar specifications but different designs. They offer AMOLED displays, GPS tracking, 90 sports modes, and iOS as well as Android compatibility. Here's our roundup.
The watches sport a replaceable and scratch-resistant bezel
Bugatti Ceramique Edition One Pur Sport, Bugatti Ceramique Edition One Le Noire, and Bugatti Ceramique Edition One Divo feature a circular dial with two side buttons. They bear AMOLED touchscreens with 390x390 pixel resolution, sapphire glass, and 10 ATM water resistance. The watches have a scratch-resistant ceramic bezel, which can be replaced with a special key, and are offered with silicone and titanium straps.
The smartwatches are made using over 1,000 individual parts
They offer up to 14 days of battery life
The new Bugatti Ceramique Edition smartwatches pack a 445mAh battery which is touted to provide a life of up to 14 days. In terms of connectivity, they offer support for Bluetooth and GPS, along with Android and iOS compatibility. There is also a Bugatti Dashboard smartphone app, which records all the activities, health data, training reports as well as an activity map.
The watches can measure heart-rate variability as well
The Bugatti Ceramique Edition One Pur Sport, One Le Noire, and One Divo are equipped with a new dual-sensor technology for measuring both heart rate and heart rate variability. Based on VO2 Max reading, the watches provide cardiovascular recovery, training recommendations, as well as stress level measurements. They also offer support for 90 sports modes.
Bugatti Ceramique Edition smartwatches: Pricing and availability
The Bugatti Ceramique Edition One Pur Sport, Bugatti Ceramique Edition One Le Noire, and Bugatti Ceramique Edition One Divo are all priced at €899 (roughly Rs. 79,500). The watches are available for pre-orders till June 26 via Kickstarter.