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Apple's 24-inch iMac with M3 chip launched at Rs. 1.35L
Apple's 24-inch iMac with M3 chip is cheaper than a MacBook Pro 14, which starts at Rs. 1.7 lakh

Apple's 24-inch iMac with M3 chip launched at Rs. 1.35L

Oct 31, 2023
09:06 am

What's the story

At the "Scary Fast" launch event on Tuesday (IST), Apple finally unveiled its latest 24-inch iMac. The PC is equipped with the all-new M3 chip, which boasts up to two times faster performance than the M1 SoC. Apple has claimed that for users switching from an Intel-based iMac, the new iMac offers up to 2.5 times the speed of the most popular 27-inch models and an impressive four times the speed of the most powerful 21.5-inch variant.

Details

Pricing and availability 

In India, the M3 chip-powered 24-inch iMac with an eight-core GPU has a starting price of Rs. 1,34,900 (Rs. 1,29,900 for education) and is available in green, pink, blue, and silver. The iMac with a 10-core GPU begins at Rs. 1,54,900 (Rs. 1,44,900 for education) and comes in seven vibrant colors: green, yellow, orange, pink, purple, blue and silver. Customers can place their online orders now. The PC will be available in Apple stores, including in India, starting November 7.

What Next?

Display and connectivity features

Featuring a 24-inch, 4.5K Retina display with over one billion colors, the iMac offers a P3 wide color gamut and 500 nits of brightness. It supports Wi-Fi 6E for download speeds up to twice as fast as the previous generation and Bluetooth 5.3 for connecting to the latest accessories. The iMac also provides up to four USB-C ports, including two Thunderbolt ports for ultra-fast data transfer, Gigabit Ethernet support on select models, and compatibility with up to a 6K display.

Insights

Apple now offers color-matched accessories

Interestingly, Apple's latest iMac now includes color-coordinated keyboard, mouse, and trackpad options. The Magic Keyboard also has new keys for functions like Spotlight, Dictation, Do Not Disturb, and emojis. Additionally, the new iMac model features Touch ID for easy and secure computer access, app downloads, and more, all at the touch of a finger.