
Switzerland's best-kept secrets: Places you need to see
What's the story
Switzerland is best known for its iconic spots like the Matterhorn and Lake Geneva.
But as much as these popular destinations steal the limelight, they can overshadow other unique experiences waiting to be discovered.
While the well-trodden paths have their own charm, exploring lesser-known areas could give you a fresh perspective on Swiss culture and landscapes.
Here are some hidden gems that promise enriching experiences away from the usual tourist crowds.
Scenic vineyards
Discovering Lavaux vineyards
Stretching along Lake Geneva's northern shores, the Lavaux vineyards offer spectacular views and a rich history.
Unlike more rushed tourist spots, this UNESCO World Heritage site offers an opportunity to explore terraced vineyards that date centuries back.
Take leisurely walks through the vines or partake in tastings at local cellars, all while soaking in panoramic lake views.
Medieval charm
Exploring Gruyeres village
Known for its cheese, Gruyeres is a picturesque medieval village that has so much more to offer than culinary delights.
The cobblestone streets take visitors through the heart of charming architecture and the historic Gruyeres Castle.
Art lovers will love the HR Giger Museum, a display of works by the "Alien" designer.
This quaint village is ideal to get away from the bustle of busy destinations.
Alpine Trails
Hiking in Val Bregaglia
Val Bregaglia offers the stunning alpine scenery without the crowd of more famous hiking regions like Zermatt or Interlaken.
The valley has trails for all skill levels, taking hikers through lush forests and passing serene lakes.
The area is also rich in cultural heritage with traditional stone houses dotting the landscape.
Cultural insights
Visiting Appenzell region
The Appenzell region is famous for its strong cultural traditions and stunning landscapes.
Tourists can witness local customs such as yodeling festivals or visit picturesque hiking trails like Ebenalp Mountain.
The region's open-air museum provides a glimpse into rural life over centuries, making it an ideal place for anyone interested in Swiss heritage.
Southern Charm
Experiencing Ticino's Italian flair
Ticino gives you a taste of Italy in Switzerland, with its Mediterranean climate and the bustling towns of Lugano and Locarno.
Here, you can walk along the gorgeous lakeside promenades or explore history at Bellinzona's castles, a UNESCO World Heritage site.
The region also serves a taste of local cuisine, influenced by the flavors of Italy next door, giving you a unique culinary experience.