Expert shares how technology is shaping the future of travel
With technology acting as the glue that holds together every part of one's trip, the travel and tourism industry is changing dramatically. And looks like technology and thoughtful exploration are coming together to redefine vacations. NewsBytes got in touch with Mr. Puneet Kumar, director, South Asia and Middle East, Hong Kong Tourism Board, to understand how technology is shaping the future of travel.
Travel agents and guides have been replaced by online platforms
There is no denying that technology has a profound impact on the travel industry. "The traditional reliance on travel agents and guidebooks has given way to online platforms and mobile apps, providing travelers with the ability to research, compare prices, and book flights, accommodations, and activities effortlessly," says Kumar. According to him, this accessibility has empowered travelers, giving them unprecedented control over their itineraries.
VR and AR are taking travel experiences to new heights
Virtual reality (VR) and augmented reality (AR) are revolutionizing travel experiences. Innovative programs that include alluring travel packages, neighborhood excursions, and in-town hospitality experiences foster a friendly environment for travelers. "In Hong Kong, AR and VR technologies have revitalized tourism, making exploration more attainable, economical, and user-friendly," reveals Kumar. He adds that initiatives like "360 Hong Kong Moments" exemplify how technology can redefine travel.
Technology has seamlessly intertwined with the world of art
Kumar emphasizes that the fusion of technology with art creates immersive experiences that go beyond traditional boundaries. "Hong Kong's Future Park is a prime example, where the co-creation concept flourishes, inviting visitors into a dreamlike realm where interactive fun unfolds at the intersection of technology and art," he states. Works like "Graffiti Nature," "Light Ball Orchestra," and Van Gogh immersive experiences demonstrate this integration.
Technology is facilitating innovative solutions for more sustainable travel
"With a rising emphasis on sustainable and eco-friendly practices, technology is facilitating innovative solutions for a more environmentally conscious travel experience," mentions the travel expert. He further adds, "From smart transportation options to eco-friendly accommodations, the travel industry is adapting to the evolving preferences of the modern traveler." This transformation is particularly resonant among Millennials and Gen Z, he concludes.
