
Meghan launches online shop for fashion and accessory picks
What's the story
Duchess of Sussex Meghan Markle has officially launched her online store with a host of products including the much-anticipated Windsor dress, priced at $1,350.
Another feather in Markle's entrepreneurial cap, the store proves her determination in her brand-building after hanging up her royal boots.
Known for her high-end and affordable styles, Markle shared the launch on Instagram, revealing a collection of wardrobe staples.
Apart from clothes, Markle's shop also features a range of lifestyle products that promote wellness and empowerment.
Meghan's fashion
Meghan's curated shop lets fans shop her favorite looks
On Monday, Markle introduced her new digital shop by sharing a link to her curated collection on ShopMy.
She noted that she would earn a commission on some purchases made through her affiliate links.
ShopMy, a platform designed for "elite creators," allows influencers to generate revenue, with commission rates reaching up to 30%.
Markle described the collection as a "handpicked and curated" selection of her favorite fashion pieces, responding to long-standing requests from fans eager to replicate her signature style.
Product range
Markle's online shop offers lifestyle products promoting wellness, empowerment
The collection includes neutral-toned essentials from brands like J Crew, Reformation, and Saint Laurent.
The Duchess's venture is viewed as an extension of her work in making a difference through her brand, with a focus on ethical production and sustainability.
As the shop opens its virtual doors, fans and followers are excited about what else Markle will bring in the coming months.
Sale details
Markle's fashion picks often sell out in record time
Markle's fashion influence is undeniable, with past outfits selling out within minutes.
In 2017, the white coat she wore for her engagement announcement crashed the Line the Label website due to high demand.
A month later, a £500 Strathberry tote she carried sold out in just 11 minutes.
Her latest 32-piece collection features neutral-toned wardrobe staples, including linen trousers, blazers, and dresses, blending high-street brands with luxury options.