'Crazxy' advance booking begins; Sohum Shah-starrer aims for ₹1.5cr start
What's the story
The advance booking for Sohum Shah's upcoming film Crazxy started on Wednesday. After the success of Tumbbad's re-release, Shah is returning with this genre-defying movie.
The thriller adventure is set to release on Friday. The initial responses to the pre-booking have been promising, and we expect the sales to only increase as it nears release.
Box office clash
'Crazxy' to compete with 'Superboys of Malegaon' at box office
Crazxy will go up against Reema Kagti's Superboys of Malegaon, starring Adarsh Gourav, Shashank Arora, and Vineet Kumar Singh.
However, even with this competition, early estimates indicate that Shah's film could have an edge at the box office.
The film is expected to open at around ₹1.5cr net at the Indian box office, with final estimates due by Thursday night.
Film details
'Crazxy' plot and promotional strategy
Directed by Girish Kohli, Crazxy tells the riveting tale of a doctor who finds himself in a high-stakes chase after receiving a disturbing phone call.
The film's promotional campaign has been strategically executed with eye-catching creatives, successfully raising awareness about its release.
However, the true challenge will commence once it is released in theaters.