HYBE-ADOR feud: BTS's agency enlists legal support against defamation
BIGHIT MUSIC, the company behind the global K-pop sensation BTS, announced on Sunday its plans to intensify legal action against organized campaigns aimed at defaming the group. This move is likely in response to recent baseless rumors linking BTS and HYBE Labels with a "cult group." The company has noticed an alarming rise in harmful activities intended to damage and ridicule BTS members and disseminate false information.
BIGHIT is actively monitoring online activity to collect evidence
Per reports, BIGHIT views these harmful activities as severe violations of the artists' rights and is actively monitoring online activity to collect evidence of damaging posts, enforcing a strict zero-tolerance policy. BIGHIT stated it would not consider any leniency or settlements, demonstrating its commitment to relentlessly pursuing these issues. Now, it remains to be seen how the case unfolds in the coming days.
'We're collecting evidence of malicious postings through real-time monitoring'
In its official statement, the company mentioned, "The company views these actions as a severe violation of the artists' rights and will respond decisively, engaging with another law firm to reinforce our existing legal measures." "We are collecting evidence of malicious postings through real-time monitoring as we speak. We will maintain a zero-tolerance policy and pursue this matter rigorously, without leniency or settlements," the company further mentioned.
BTS's HYBE accused of 'cult associations'
In the aftermath of ADOR's Min Hee-jin press conference, rumors surrounding Bang Si-hyuk and HYBE's alleged ties to an organization believed to be a cult, "Dahn World," have been circulating. Founded by Lee Seung-heon—the same individual behind Global Cyber University attended by six BTS members—"Dahn World" reportedly promotes the notion of unity between man and God, with followers worshiping Mago—the goddess of the universe. Notably, "Mago" was also the title of HYBE's former girl group GFRIEND's final single before disbandment.
Tensions between HYBE and ADOR explained
Following an audit initiated just days ago, HYBE announced its intention to report an executive of its subsidiary label ADOR to the police. In light of this decision, HYBE is also urging ADOR's CEO Min to step down from her position. This development follows an emotional press conference held by Min in Seoul, where she vehemently denied allegations of meddling in the management of the ADOR girl group NewJeans.