Box office: Prithviraj Sukumaran's 'Aadujeevitham' crosses ₹60cr milestone
The gripping survival drama, The Goat Life (titled Aadujeevitham in Malayalam), has amassed a staggering ₹60cr in India. This achievement comes on the film's 12th day (Monday). Directed by Blessy and starring Prithviraj Sukumaran, the film debuted with an impressive collection of ₹7.6cr on its opening day, March 28. Despite the weekday challenges, it managed to earn ₹4.95cr on its second Sunday (Day 11). Here's how much it earned on Monday.
Why does this story matter?
Aadujeevitham is a cinematic adaptation of Benyamin's acclaimed Malayalam novel, depicting the harrowing real-life tale of Najeeb, a Malayali laborer forced into slavery on Saudi Arabia's desert farms. Led by Sukumaran, the film also features Jimmy Jean-Louis and KR Gokul in pivotal roles, supported by talents like Talib Al Balushi, Rik Aby, Amala Paul, and Shobha Mohan. Despite facing stiff competition from comedy heist Crew, Aadujeevitham has stood its ground, showcasing resilience at the box office.
'Aadujeevitham' saw strong occupancy rates
By Sunday, the film's total earnings had soared to an estimated ₹58.6cr. On Monday, the movie earned an estimated ₹1.75cr in India, pushing the overall India nett collection to an impressive ₹60.3cr. The Malayalam version boasted a notable occupancy rate of 26.72%—with the highest turnout during the night shows (34.84%), while the Tamil version followed closely with a rate of 22.71%. Meanwhile, the film has grossed over ₹115cr ($14M) in worldwide collections, reportedly.
'Aadujeevitham' made its mark in North America
Aadujeevitham has not only been successful in India but has also made a significant impact in North America, one of the biggest markets for Indian films. It crossed the $1M mark in just 10 days, with a total collection of $1,014,679 (₹8.45 crore). This achievement underscores the film's global appeal and its ability to resonate with audiences beyond its home country.
'The Goat Life' claimed third spot among 2024's top earners
The Goat Life has made a significant mark in Malayalam cinema, ranking as the sixth highest-grossing film in the industry's history and claiming third spot among 2024's top earners. This adaptation has been a long-time passion project for the director since he first read the novel in 2008. Overcoming numerous production challenges, the film finally hit screens. Now, the film's lead, Sukumaran, is gearing up to awe viewers with his role in Bade Miyan Chote Miyan—set for Thursday release.
