'Bougainvillea' is slow but steady; earns ₹14.01cr in 8 days
What's the story
The Malayalam film Bougainvillea, directed by Amal Neerad and starring Kunchacko Boban, Fahadh Faasil, and Jyothirmayi in key roles, has earned an estimated ₹14.01cr India net in its first eight days at the box office.
The film opened strong with a collection of ₹3.3cr on its opening day (first Thursday). However, it witnessed a major drop of 31.82% on the second day (first Friday), earning only ₹2.25cr.
Collection trends
'Bougainvillea' witnessed fluctuating collections over the 1st week
The film's earnings witnessed an upward trend on the third day (first Saturday) with a collection of ₹2.85cr, a 26.67% increase from the previous day.
It was followed by a slight rise of 7.02% on the fourth day (first Sunday), earning ₹3.05cr.
However, Bougainvillea witnessed a steep decline of 70.49% on its fifth day (first Monday), collecting just ₹0.9cr at the box office in India net collection terms.
Second-week slump
'Bougainvillea' saw a steady decline in the 2nd week
The film's collection kept falling through the first week, earning ₹0.7cr on the sixth day (first Tuesday), a 22.22% drop.
The seventh and eighth days saw further declines of 20% and 28.57%, respectively, with collections of ₹0.56cr and ₹0.4cr each day in India net collection terms.
By the end of its first week, Bougainvillea had earned an estimated ₹14.01cr at the Indian box office net collection terms.