'83' is now streaming on Netflix and Disney+ Hotstar
What's the story
Kabir Khan's 83 is now out on Netflix and Disney+ Hotstar.
Netflix announced on Twitter the sports drama is streaming on its platform.
"What's a better way to...kick off the cricket season than by reliving our most iconic victory," it posted.
Netflix reportedly bagged rights to only the film's Hindi version. Meanwhile, Hotstar also tweeted about 83's release on its platform.
Here are more details.
Twitter Post
Check out Netflix's announcement here
What’s a better way to to kick off the cricket season than by reliving our most iconic victory 🏆
— Netflix India (@NetflixIndia) March 21, 2022
83 is now streaming!!! pic.twitter.com/cDS2YtVgE0
Details
What did Disney+ Hotstar say?
Along with Netflix, Disney+ Hotstar has announced that 83 is now streaming on its OTT space.
"Are we in a stadium coz we can hear fans cheering!" read a part of its tweet.
83 is streaming in Hindi, Tamil, Telugu, Kannada, and Malayalam on Hotstar.
To note, the film's digital outing comes almost three months after its theatrical release on December 24, 2021.
Twitter Post
Here's what Disney+ Hotstar posted
Are we in a stadium coz we can hear fans cheering! 😍
— Disney+ Hotstar (@DisneyPlusHS) March 20, 2022
#83 is now streaming in Hindi, Tamil, Telugu, Kannada and Malayalam. #83onHotstar
Watch it now:- https://t.co/gtye2sWY2T pic.twitter.com/M0y7Efroh8
Observation
Why was the OTT release delayed?
While generally, a film hits digital platforms 30 days after its theatrical premiere, in the case of 83, it's been 90 days.
Reports suggest the delay was because the producers were working on a "huge" deal with an international platform so they can recover losses.
Produced by lead actor Ranveer Singh's wife Deepika Padukone, Sajid Nadiadwala, and Reliance Entertainment, 83, however, didn't click commercially.
Information
Film hit OTT space later than TV premiere
Notably, 83 has arrived in the OTT space after its TV premiere, which is quite unusual. The film was aired on Star Gold on Sunday (March 20) at 8:00pm.
Earlier, some reports suggested that the movie might start streaming from March 18 on the occasion of Holi, but guess, the makers wanted to hold back 83's OTT outing to tap onto the IPL buzz.
Fact
Box office failure of '83' was a surprise
It rather came as a surprise when 83 couldn't even reach its break-even point.
Made on a budget of Rs. 280cr, it managed to collect Rs. 193.73cr.
This is despite massive promotions, strong word-of-mouth, starry cast and crew, no predicted competition as such, and Christmas Eve outing.
At the box office, it was shockingly defeated by the dubbed version of the Telugu film Pushpa.