Tudder, the Tinder for cattle where cows 'find' their perfect-match
Previously, we reported how there is a Tinder-like app for dogs, where people can date a dog before adopting them. Now, another 'dating' app has emerged, this time for cows. Yes, you read it right! A UK-based start-up has brought Tudder, Tinder for cows, with the aim to help cattle breeders find the perfect match for their bovines. Here's more on this.
App features profiles of cows, bulls from 42,000 UK farms
The app, developed by Hectare Agritech, consists of profiles of bulls and cows from 42,000 UK farms. Cow-owners can post pictures of their cows accompanied by details like its physical features, personality traits, health history and owner's information. They can also put the information of whether the cow is able to create offsprings or not and about their living conduits.
Here, farmers are 'playing the role of moo-pid'
If a farmer finds the cow on Tudder suitable for his bull or vice versa, he can swipe right, much like how humans do on Tinder. Also, to make it charming, users will hear a 'moo' when they swipe right. According to the app description, it "seeks to unite sheepish farm animals with their soulmates", with farmers "playing the role of moo-pid". Quite catchy!
Ace tennis player Andy Murray is investor in SellMyLivestock website
In 2014, Hectare Agritech had launched SellMyLivestock website, a platform to market animals. It claimed that 33% of UK farmers use the website to sell animals. When you swipe right on Tudder, it will redirect you to SellMyLivestock website so that you can contact the concerned farmer. Interestingly, Britain's ace tennis player Andy Murray is also as an investor in SellMyLivestock.
Hectare CEO planning to expand the service for other species
The app is currently available in Apple's App Store only. Meanwhile, the CEO of Hectare, Doug Bairner, shared with media that he has plans to expand the service for other species. "Sheep breeding is similarly data driven, so maybe 'ewe-Harmony' should be next," he quipped.
