Swiggy Instamart is delivering Kashi Vishwanath Temple's mahaprasad this Shivratri
What's the story
Swiggy Instamart is delivering Tandool Mahaprasad Ladoos from the Shri Kashi Vishwanath Temple on the occassion of Maha Shivratri.
The service is available across 40 cities in Delhi-NCR, Uttar Pradesh, Gujarat, Maharashtra, Karnataka, Goa, Rajasthan, and Madhya Pradesh.
The initiative seeks to bring the spiritual experience of this auspicious occasion right to devotees' homes within 10 minutes.
CEO's statement
CEO expresses honor in delivering spiritual experience
Amitesh Jha, CEO of Swiggy Instamart, has shared his thoughts on the initiative.
"Maha Shivratri is a time of deep devotion, and we are honored to bring this spiritual experience to our users' homes," Jha said.
He noted that the Tandool Mahaprasad has deep significance for devotees on this auspicious occasion.
He also promised their service would make it easier for devotees to get these sacred offerings without losing authenticity.
Preparation details
Ladoos prepared with satvik practices and authentic ingredients
The Tandool Mahaprasad Ladoos are made with Satvik practices at Banas Kashi Sankul in Varanasi, from Bilwa Patra (leaves) offered to Shri Kashi Vishwanath.
This way, devotees can enjoy the same sacred offering that is offered at the temple.
The ladoos are made with Amul organic rice and desi ghee, as per the temple trust's specifications.
Additional offerings
Other essential items for Maha Shivratri
Along with the Tandool Mahaprasad Ladoos, Swiggy Instamart is also offering a variety of essentials for devotees celebrating Maha Shivratri.
These include handcrafted Lord Shiva polyresin figurines, Shivling and Naag Devta showpieces, Shiv Chalisa (in Hindi), Amul Panchamrit, Amul Kool Thandai, and Amul's range of sweets.
The service aims to fulfill all the requirements of devotees.