Hyundai CRETA surpasses 10 lakh sales milestone in India
What's the story
Hyundai's popular midsize SUV, the CRETA, has surpassed the impressive 10 lakh sales milestone since its launch in July 2015. It took eight years and five months for the CRETA to achieve this feat, with total sales, including exports, surpassing 12.7 lakh units. The SUV drove past the 900,000 sales milestone in the domestic market by July 2023. The most recent 100,000 sales happened in just eight months, showcasing the growing demand for the SUV.
Figures
CRETA's contribution to Hyundai's SUV sales
The CRETA makes up 41.54% of Hyundai's sports utility vehicle (SUV) sales in India, selling 131,039 units in the first 10 months of FY2024. Hyundai currently holds the third position in SUV sales, following segment leader Maruti Suzuki and Mahindra in second. In CY2023, CRETA contributed 44% to Hyundai's estimated SUV sales of 360,823 units, maintaining its status as India's top-selling midsize SUV.
Ambitious plan
Diesel strategy paid off for Hyundai
Hyundai's commitment to diesel has paid off, as 45% of CRETA sales in India are diesel models, especially those with automatic transmissions. The CRETA is available with three powertrain options: a 1.5-liter petrol engine, a 1.5-liter diesel engine, and a 1.4-liter turbocharged petrol engine. This approach has helped Hyundai secure its position as the second-largest passenger vehicle OEM and third-ranked SUV player in India.
Export figures
Export performance and plans for electric CRETA
Hyundai has exported 282,542 made-in-India CRETA units as of December 2023. However, exports in the first 10 months of FY2024 dropped by 98% YoY, likely due to prioritizing domestic market demand. Hyundai is also working on an all-electric CRETA. It is set to be unveiled at Auto Expo 2025 and potentially entering production in late 2024. The e-SUV will rival the likes of Tata Nexon EV and Mahindra XUV400.
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