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Home / News / Auto News / How Audi Q8 e-tron fares against BMW iX SUV
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How Audi Q8 e-tron fares against BMW iX SUV
Both EVs feature adaptive LED headlamps as standard

How Audi Q8 e-tron fares against BMW iX SUV

By Pradnesh Naik
Aug 19, 2023
09:39 am

What's the story

Audi has launched its all-electric Q8 e-tron range in India with a starting price tag of Rs. 1.14 crore (ex-showroom). Both the standard and Sportback variants replace the aging e-tron SUV model on our shores.

At that price point, it rivals the BMW iX in the premium EV segment.

Between these two German heavyweights, which one packs a more powerful punch? Let's find out.

Context

Why does this story matter?

Audi has been at the forefront of battery electric vehicles across the globe.

However, its primary rivals Mercedes-Benz and BMW have been able to capture the premium EV segment in the Indian market, better that the Ingolstadt-based carmaker.

To rectify this, Audi has launched the Q8 e-tron range with an SUV and a Sportback model.

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Design

The Audi Q8 e-tron looks more appealing of the two

BMW iX flaunts a muscular hood, adaptive LED headlamps with eyebrow-like DRLs, an elongated kidney grille, roof rails, flared wheel arches, designer alloy wheels, and slim LED taillights.

The Audi Q8 e-tron features a sculpted bonnet, Matrix LED headlights with integrated DRLs, a trapezoidal grille with chrome surrounds, black cladding on wheel arches, diamond-cut alloy wheels, and connected LED taillamps with dynamic indicators.

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Interiors

BMW iX's cabin feels more upmarket with premium components

BMW iX has a luxurious five-seater cabin with premium leather upholstery, crystal-like elements, a lounge-like rear seat, an electrochromic glass roof, and a floating curved screen for the driver's display and infotainment panel.

Audi Q8 e-tron gets a spacious cabin with multi-color ambient lighting, a wireless charger, a head-up display, a panoramic sunroof, ventilated seats, an 8.6-inch 'Virtual Cockpit,' and a 10.1-inch infotainment panel.

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Performance

The iX promises a slightly better driving range per charge

Powering the BMW iX is a dual-electric motor setup in an all-wheel-drive configuration. The setup is linked to a 71kWh or 105.2kWh battery. It promises a maximum range of up to 611km.

Audi Q8 e-tron also has a dual-motor setup in an all-wheel-drive configuration. It is paired with a 95kWh or 114kWh battery pack. The EV delivers a maximum range of up to 600km.

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Verdict

Which one should you choose?

In India, the BMW iX will set you back by Rs. 1.21 crore. On the other hand, the Audi Q8 e-tron's SUV model ranges between Rs. 1.14 crore and Rs. 1.26 crore (all prices, ex-showroom).

The Q8 e-tron looks appealing with its butch design.

However, the iX makes more sense with its upmarket cabin experience and longer driving range.

Done!
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